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Arquivo para a ‘Tecnology’ Categoria

Women and new media

09 Mar

The women’s day was yesterday, the prospect of a non-sexist society is very distant, even in European countries I contacted with sadness that sexism is still a general culture, for example, harassment in France has high rates and in Portugal there are recent cases , where even a Supreme Court judge expressed his machismo in a case of domestic violence that he judged.

Wikipedia is the 5th.

The most accessed site in the world, it has more than 6 million entries, and despite having problems with editing and corruption in its entries, which is treated but can go online and cause confusion, its importance is undeniable, and denying it is not living the present reality.

New media is no different, Wikipedia the 5th. most read site in the world, it has recently been reported that the majority of women influential in scientific investigations are ignored by the site.

The article written by James Vicent in August 2018 in The Verge Magazine, says that 82% of the biographies are written about men, cites the example of Teresa Woodruff, a scientist who had no entry on Wikipedia (now has), and was named one of the most influential people in investigations and Artificial Intelligence by Time magazine in 2013.

Another influential researcher cited is Jessica Wade, a physicist at Imperial College London who wrote Pineau’s new entry, a system called QuickSilver, and spoke about Wikipedia:

“… it is incredibly biased and the under-representation of women in science is particularly bad”.

The article focused on AI research and also cited robotics researcher Joële Pineau.

However, new media have given women power and a voice too, it is undeniable that a number of excluded social groups, cultures almost disappeared, and many minorities now have a voice thanks to new media.

In social media media, facebook and instagram, there are countless cases of exposure of sexist images and content, which are not always denounced and punished for offensive practices

 

 

Digital influencer, the power in new media.

25 Feb

Digital influencer is a new area of expertise in the media, since the first bloggers they exist, they talk about curious things from serious topics, to cooking, fitness, sports or anything that is on the rise at a given moment, those that are successful mean a lot in in terms of statistics and funding, but little in terms of serious and political content.
I quote from a Brazilian Felipe Neto, around 32 years old, I didn’t go check it out, I just read it somewhere, sometimes he’s smart, sometimes comedian and ironic, he talks about everything, especially unpublished cultural facts, like the Passos Family that formed a “ trupe ”that won with a carnival satire marchinha (*primary sing of carnival) “The fault is of the PT (left party)” on CBN radio won the marchinhas contest.
They say he has millions of followers; I didn’t check it out and there are also “robots” and “influencers” capable of producing values, but the visualizations are really astronomical. You must be unaware of Christian Figueiredo, who is around 21 and has already launched a book “Eu sou loko” (I´m crazy) and has already done marketing for Colacoca (or other) and Disney, and if it goes to a mall it will drive teenagers crazy, ask your son, nephew or grandson who he is , 50% chance that they will know.

The Santa Catarina´s Luba, Lucas Feurschütte. he is around 25 years old, and has already made a successful video with Christian Figueredo asking: “Are you a gay”, there is a third party that I don’t know who participates, but maybe he’s also successful, his success is Luba TVGames ( around 230 thousand followers), I will not exhaust the list, I just point out an unknown universe of those over 30 years old, at least the vast majority, young people are under their enormous influence.
If your son is a teenager, pay attention to these names: Júlio Cocielo, who got involved in a controversy for making a racist comment about the player Mbappé, oh this you know, another name is Luccas Neto, 25 million subscribers and billions of views,
The third in Brazil is Kéfera Buchmann do 5inco Minutos channel, I don’t know how ironic it is with the American program 60 minutes, but it talks about beauty, sketches, parodies and has a very fine humor and 11 million followers, Whindersson Nunes, who once in a lecture I played with him and all teenagers reacted, and the adult who would say the conversation did not understand anything, and of course, Felipe Neto.
From other countries all I know is youtuber PewDiePie, a Swedish comedian around 30 years old, I discovered that his name is Feliz Arvid Ulf Kjellberg, and also those from Instagram, but there are “common” media names like Cristiano Ronaldo and Messi players. soccer, Beyoncé and Selena Gomez singers, Justin Bieber singer and others, personally I am a follower of friends and family.
It’s all I know, I dedicate myself little to these conversations, but the desire for power made me go after what young people are concerned about, in 3 or 4 years they will be in college and I don’t want to miss the joke, or the conversation, or the “ power ”that people of our age lost to young people.
Oh, it’s all media people, yes, but the new media philosophers (its comm

 

The form of the in-formation

11 Feb

Western philosophy was built along a path that was not necessarily the only one available, so there is neither determinism nor thought and consequently neither history, this because of the fact that some categories were privileged over others.

Although it was possible to think of a single model of thought, socially it is impossible to think by a single method or a single path, this may seem contradictory to the previous thought, but it does not mean that in the midst of a set of thoughts and categories from certain times it was done for several reasons, including political, economic and cultural, the option for certain forms of thought was made.

The form of information is eveloped thus from the thoughts and visions of the world that influenced Western culture.

The aim of this post is not to exhaust this thought, but to travel with the help of some special readers, such as Aristotle and Plato, Augustine of Hippo and Thomas Aquinas, René Descartes, Imanuel Kant, David Hume, Hegel, Marx, Nietzsche, Husserl, Heidegger , Gadamer, Paul Ricoeur, Emanuel Lévinas, Peter Sloterdijk, Byung Chull Han, just to name a few that I consider fundamental, but without claiming to exhaust the thought of any of them.

It is possible by analyzing the penetration of these thinkers in daily life as well as in the structural ones of governments, states and world policies, how these influences happened and happen to determine our thinking, although we can naively imagine that what we think is original, or because of pragmatism that what exists is practical life and the need.

Moreover, even though they deny these are forms of thought linked to certain forms of thought, such as empiricism, skepticism and pragmatism.

Thus, through culture, education and, mainly, forms of social intervention by means of communication and advertising, there is an action-form of implanting these ideas within society and once constituted as an organized set of knowledge (an episteme) to implant in the within society, in-formation, that is, to implant ideas within society.

From Socrates, who in essence wanted to “instruct” men, through Plato and Aristoteles, to the modern state, citizens’ form of action through information is how ideas are formed and disseminated in the social fabric, specialy in XIX century, in XX there were any changes.

 

 

 

 

 

 

Between Vertigo and Two Popes

04 Feb

Brazilian democracy does not yet have depth and maturity, everything is polarized between two exclusive points of view and both authoritarian, but neither is the case of Democracy in Vertigo with a clear interpretation of the facts of the young director Petra Costa, nor Dois Papas (Two Popes) under the direction of Fernando Meirelles, are good directors and have a view of the facts.

I start with Fernando Meirelles because it was his interview at Roda Viva (Brazilian TV program) that encouraged me to talk about the Brazilian Oscar nominations, which should make us all proud, although we may disagree, we need to learn this democratic right, both have cultural foundations.

Meirelles explained his vision of Francisco, which would be the original script of the film, which gradually became the dialogue and the admission of papal mistakes, both made mistakes, as we all do in life, but both manage to dialogue and look at the future of the church and man.

Brazilian democracy lacks this to admit the mistakes of the past, but it is clear, first of all, to know it well, otherwise this will never be possible and in this sense I value and liked the film by Pedra Costa.

In fact, it is necessary to know her story, Elena, her first film has what characterizes her and seems to be the guiding thread of her style, puts her “gaze”, which is clear by putting in the documentary she makes a swirling dance , reminiscent of the deceased sister and closes in a close-up of her eye, I mean, she sees herself putting her vision on the facts.

Seeing the debate, and remembering the films of Meirelles O Fiel Jardineiro (2005) and Cidade de Deus (2002), I see that the debaters (in tv program) know little about his work and are fixated on their own polarized opinions about the film, I also highlight the little trendy but excellent film “Essay on blindness” (2008) that would fit very well for what happens in Brazilian culture.

Both Petra’s documentary and Meirelles’ film have emotion, good images and photography, in short they are good, but most will stay with the polarization and not with the dialogue that art seeks.

 

2020: IT predictions

21 Jan
It is famous and historical predictions in the 70s by the presidents of Digital Equipments and IBM that personal computers would not come true, but in the early 80s they were. 
The renowned Wired magazine said at that time that they would 
happen, but would be first adopted in companies and then in 
families, the reverse happened. T
he magazine's predictions for simultaneous translation were 
for 2015, they happened in 2017 but there are still complaints 
about its effectiveness, the bet on hydrogen cars was for 2010,
which is becoming reality are electric cars, slowly because of 
the market it is true, but also the technology of batteries and autonomy of the expensive ones still evolves. 
Five technologies may meanwhile change the market in 2020: 5G may definitely enter the market changing the business of smartphone operators , multiclouds as evolution of cloud storage will be an evolution of current clouds, AI in particular, Ma chine Learning will enter companies and businesses giving impetus to current IT.
And, finally, many possibilities of mobility can change, with the evolution of IoT.
 

CES began in Las Vegas

08 Jan

The largest eletronica conference, CES began in Las Vegas, a novelty already presented is 8k TV without edge.
Samsung shows the 7680 x 4320 pixel, smart TV, brightness of more than 600 nits and support for HDMI 2.1, offering high color quality, contrast and sharpness.
Like mobile phones, the future change in the design of borderless TVs means they will become similar to frames placed on the walls.
Sony launches its Vision S electric car, and the PlayStation PS5.
Bosh launches its Virtual Visor that controls the brightness is the amount of Sun (see video).

 
 

Golden Globe Winners

07 Jan

The highlight is the winner of best actor Brad Pitt in Era once in Hllywood, who had two fair Anthony Hopkins nominations in Two Popes and Al Pacino in The Irishman, best actress went to Awkwafina (The Farewell) who had the nomination of Emma Thompson (Late Night) , the awards can reverse at the Oscars, although the Golden Globe is always considered a preview.
Best dramatic film was for 1917, which won best director also Sam Mendes,
where the Irishman, Joker and Two Popes competed, I didn’t watch the winner, but i had posted that I expected a surprise, which happened, best comic or musical film went to Once time in Hollywood, which deserves to be seen because it also won best screenplay.
Joker won a consolation award with the best soundtrack, i didn’t see the film protesting the praise of violence and an attempt to justify human wickedness in times of autocrats and dangers of war I consider inappropriate for all ages.
The Golden Globe sits an numerous list of award-winning, best actress in series went to Phoebe Waller-Bridge, best actress in miniseries Michelle Willaims, Best actor in a miniseries for Russell Crowe, etc. appear those competitions between children who give medals to All.
One last highlight is the best foreign film for Parasite, those who watched really are impressed with the film.

 

Quantum teleportation chip

30 Dec

The phenomenon is called quantum entanglement, or teleportation, once made with particles, now with signals was made between chips.
The feat was done by researchers from the University of Bristol and the Technical University of Denmark, where the team was able to send data without the chips being close.
The achievement means a jump in teleportation because it is now coded signals, which makes communication via teleportation possible.
The research paper has already accept to been published for publication in Physical Review Letters and is available on the open prepress access server arXiv.org.
The following video explains quantum entanglement:

 

Anguish between inter-times

17 Jul

The passage from one historical time to another is tragic and is subject to many anguish, upheaval and that cause throughout society a great anguish: the new one does not exist yet and the old one takes to leave.

However, it is possible to read in the literature and in the various social theories how this passage, sometimes violent and sanguine like the French revolution and sometimes an explosion of culture and of knowledge like the renaissance.

Nicolau Sevcenko, who also analyzed the Renaissance period, analyzing the current moment as a roller coaster, and a stage that is in the roller coaster series, is described as: “it is the climax of precipitous acceleration under his intensity “relaxes our impulse to react, delivering the dull points” (SEVINCENO, 2001, p.16).

This author is nice to note that the crises of the previous deity, he said about the Italian renaissance: “The history of Renaissance culture clearly illustrates the whole process of cultural construction of modern man and contemporary society. In it, the germs of individualism, of rationalism and unlimited ambition, of the most imperative and representative behaviors of our time manifest themselves, already very dynamic and predominant. ” (SEVCENKO, Nicolau, The Renaissance, São Paulo: Current, 1987.)

That is, they are already a culture of our rhythm, parallel to renaissance, elements of a new culture, an approach to the planet as a whole, such as different ethnic and religious cultures, the end of individualism with collective responses. , but there are some old things.

The social anguish provoked by these changes, when they touch on certain people and with the immunity to the various types of social manifestation that arise from the provoked crises, can become a social disease, a political psychosis and an ataraxia to respond to the impulses provoked by groups of pressure.

The Greeks called ataraxia a state of “stillness of the soul,” the pre-Socratic philosopher Democritus (460-370 BC) who introduced this term in philosophy, was adopted by Epicureans and Stoics, but also has a sick state that would be indifference or apathy. It is necessary, above all, for calm and dialogue, which must also be done between tradition and the new cultures that emerge.

SEVCENKO, N. The race for the 21st century: on the roller coaster loop, São Paulo: Companhia das Letras, 2001.

 

 

 

 

 

 

What is diffusion of innovation

20 Nov

An innovation to reach the market, if it does not fall into disuse that is a possibility, goes through a process called “adoption curve”.
Everett Rogers, is a recognized in this area of communication studies, professor of department and journalism of the University of New Mexico, his book Diffusion of Innovations, already 5ª. is one of the most cited books in the area, the first is from 1962, and the author died in 2004.
Their main argument is that innovation is communicated over time among participants in a social system, and the origin of their theory spans several disciplines and although it has never used the term, it can be safely stated that it is transdisciplinary.
Rogers proposes that four main elements influence the dissemination of a new idea: innovation itself, communication channels, time and a social system. This process depends heavily on human capital. Innovation must be widely adopted to sustain itself. Within the rate of adoption, there is a point at which an innovation reaches critical mass. That can also be understood as the curve of adoption
The theory characterizes 5 advantages for adopting a technology: 1) the advantage of improving an innovation over a previous generation competitor of a product, 2) from a point, a team must improve the advantage relative to its competitor in potential for there to be no return to the previous product, 3) the new product must be compatible with the previous one, not only when installing and operating, but especially with regard to the potential consumer’s lifestyle, 4) relevancy at the time of launch which means a deep understanding of the conditions that innovation finds in the moment it is launched, and 5) what is the complexity or simplicity of using innovation when it is launched, complex innovations can reach a small audience only.
An innovation to reach the market, if not fall into disuse, is a possibility, goes through a process With its successive groups of consumers adopting the new technology (shown in blue), its market share (yellow) will eventually reach saturation level.