Arquivo para April 3rd, 2019

What are the issues and questions of Manovich

03 Apr

All philosophy, thought or thesis must start from one or more fundamental questions, in fact ask is more important than responds, that is, it must in outlining the purpose of the investigation to say what the question is investigated.
One can see, adapting to our object that is the art and computational media from its “artifacts”, see Manovich’s investigation with the following questions:
Considering that there is a change in course, with positive and negative factors, the questions proposed by the author are in our view: a) the extent to which the new media would depend on the ones that preceded them, in cultural and language arts? One can extend the discourse here using McLuhan: primary orality, writing and the Gutenberg Galaxy and digital electronics. b) this change made possible by digital technology, assuming the previous question as positive, would imply the emergence of new forms of culture? c) how the properties of artistic and moving images could be altered by them? But there are more three questions.
The animated changes of works of Van Gogh, and Gustav Klimpt (in Atelie Les Lumières) and Dali, for example, have already had some artistic facilities, in perspective of Atalie des Lumières. how would they incorporate the viewer? The emancipation of the spectator of Ranciere.  How would they represent space and time, that is, how do they act as objects in progress? Here we have made speculations and arts about the 4th dimension, others dimensions and hologram.
What are their aesthetic and technical developments (of this art)? the parenthesis is our addition.
To answer the perspetive of the author is to approach the artifacts conceived throughout the history of the media (other than McLuhan only the most recent): photographs, videos, works of art, films, etc. functioning as a “conceptual lens” that enables the possibility of an analytical focus of cultural arguments and developments.
What are the five principles that the author proposes? three are already consecrated: 1) numerical representation – new media are created by computers or by sources analogous to them, 2) automation – numerical codes, algorithms and modular programming enable automation, and 3) variability – an indeterminate number of media can be created from the same data. But two are new and relate to art: modularity – this principle can be known as the “fractal structure of new media,” modular and fractal because it is repeated at different scales, and, transcoding – through the computer, the media are transformed into data in order to have a structure of their own.
Manovich, Lev. The language of new media. MIT Press, 2001.
Rancière, J. The emancipated spectator. Verso Books. 2011.